Strategy & Methodology
Bio & Contact
Case Studies: Brand, User Experience, Product, Marketing Creative
Parasail Health launch and UX
Capitol Studios Case Study
Revitalizing an iconic American brand
Harry Potter Rebrand
Licensing franchise rebrand while working at Warner Bros.
Iron Mountain Case Study
Growing through branded segmentation
Warner Bros & Safeway Case Study
Eating Right Kids co-branded line development between two market leaders
FarmVille Brand and Licensing Guides
Core brand guidelines, product licensing styleguides and packaging
Westfield Brand Guidelines
Repositioning and brand guidelines for one of retails largest destination brands
Reimagining a trusted kids brand for a new generation of parents.
The leading provider of specialty and collector car insurance was ready to expand.
Creative Work - Various
Miscellaneous Creative Work Samples Coming Soon. In the meantime, here's deck with past work:
Matli Group Case Studies